1. Winning is imagining a mighty mission and then staying in the process of making it real versus getting sidetracked by diversions, golden opportunities and self-doubt.
2. Winning is growing more leaders by shining a light on the gifts and talents of everyone around you—and then enthusiastically helping these humans to step into the promise they’ve been built to be.
3. Winning is sensing the dignity of your labour and honouring your craft by optimizing it daily, even if no one applauds your obsession with mastery—because materializing your potential is a gift you grant yourself.
4. Winning is turning every problem into a solution, every failure into a fortune and every tragedy (professional or personal) into a triumph via your ingenuity, audacity and wisdom.
5. Winning is both making your own ethical ambitions come true while giving those that you serve overwhelming benefit through the work you do, products you calibrate and services that you offer. So you become an exceptional—and unrelenting—force of good, on this tiny planet you and I inhabit.